Guest Posts

Search Engines vs Social Engines

Gareth

March 27, 2012

For as long as there have been search engines there has been search engine optimisation (SEO). Briefly, SEO is the practise of enhancing a web site, through both its copy and its source code, to rank higher in the top search engines for particular search terms. But then you knew that already, didn’t you? Because SEO is big business. Companies specialise in it, websites are dedicated to it, profits are won and lost because of it. Or so the industry would have us believe.

The Importance of Customer Service: A Guest Post by Marianne Taylor

Kat

March 23, 2012

In my opinion, every business lives or dies on the strength of its customer service. To most it means complaining when there are queues at the store, when a check out girl is grumpy, when we wait too long for our order in the restaurant – i.e. the term is mostly pulled out when customer service is lacking. When it works well, it’s like an invisible comfortable blanket that makes you feel good when you think about visiting your favourite bar or when you are ordering an item from an online store that’s always reliable. When Kat asked me to write about customer service, I first started writing a very matter of fact, hypothetical kind of article. But I soon realised that, actually, speaking from personal experience would make my point come across a lot better than any bullet points ever can. So, I hope you’re sitting comfortably, as I’m about to tell you the story of my tattoos…

It’s a (Wo)man’s World – On Being a Man in the Wedding Industry: A Guest Post by Adam Crohill

Kat

March 16, 2012

Today I've asked my buddy Adam from a rival wedding blog (I say this in jest, we love each other really!) to write a guest post about being...well...a man. It's something I've thought about a bit recently, what will Gareth taking a lot more of an active role in our business and all - what is it really like being a man in this so heavily female dominated industry? Not only are weddings often perceived to be 'all about the bride' but most of the people that work in the industry are female too! Obviously this isn't a topic I could really discuss myself with any semblance of authority, so here's where my mate Adam comes in! Over to you fella...

The Art of Second Shooting

Lisa Devlin

March 9, 2012

So you want to be a wedding photographer but what is the best way to get started? Second shooting for an already successful photographer is one of the best ways to fast track you in the right direction. You can see how someone else does it, learn on your feet and make industry contacts. But how do you get the gig in the first place and how can you make the best of the opportunity for both you and the main photographer?

Something Borrowed, Something Roo: The Guest List

Kat

March 7, 2012

After enduring the heartache of finding (and losing) our wedding venue, I’m sure you can appreciate that we felt as though we’d fallen off the horse a bit in terms of planning our wedding; trying to accept something so stressful wasn't easy, and I’m sure that I don’t speak for myself when I say that it made me a little anxious to think about other wedding-related things for fear of tripping up again. However, as with all horses that one might fall off of, it is often said that’s important to get back on again – and we could only do that if we put faith in our planning again.

The Art of Selling: A Guest Post by James Derbyshire of Julia Boggio Studios

Kat

February 24, 2012

Nearly 9 months ago Julia Boggio and I had a gorgeous little daughter. I thought that it might slow Julia down a little, but no. She still runs our business at 200 miles an hour. As you may know, Julia and I own one of the fastest growing baby and bridal vintage boudoir photography studios in the UK, Julia looking after the creative side of the business and me looking after the sales. I adore running the sales side of what we do, but admit it: sales is often seen as the scary or evil part of the business or, more often than not, something to avoid because “my clients won’t like being sold to”. Now, the reality of the world is if no one sold anything to anyone, most business wouldn’t exist for very long at all. I had a bit of a head start in sales. As a child I didn’t have pocket money; I had a commission plan. It was stuck to the fridge and re-negotiated on my birthday every year. It helped me understand quite early on that you get out of life what you put in. If I needed that extra boost of pocket money that month, then I had to contribute something quite significant to the household that would entitle me to some extra dosh. So now that I have my own daughter, is this something that I will do with her? Well, I suppose I shouldn’t be surprised, but the combination of mine and Julia’s genes has created a very feisty little girl indeed. I suspect that if I attempted to negotiate anything with her she’ll look at me like I’m a punter on Dragon’s Den and tell me “You don’t have what it takes, I’m out.” She has me running around in circles already so I thought I’d give you a few lessons in sales according to my 9-month-old daughter.

Curiosity & Courage: A Guest Post by Marianne Taylor

Kat

February 21, 2012

One of the biggest fears for photographers (and I’m referring to photographers as that’s my reality, feel free to substitute a camera for whatever is your passion) when making the transition into a working professional is the doubt about whether doing something for a living takes the shine out of it. Whether in a few years you will start feeling like a new assignment is just ‘another day in the office’, and that in the end you lose that passion you have for your craft. For me this was one of the biggest psychological challenges to get over when I was thinking about starting my business. I was so protective of my craft, my creative process and my artistic outlet, and I was so afraid of potentially compromising all that I loved about photography if it was to be the provider of my main income. Eventually a switch flipped in my head though, and it seemed like madness to sit in an office doing a job that wasn’t fulfilling, while I could spend all my days with a camera in my hand doing what I love. Making that leap was at the same time scary and overwhelming, but also freeing, like stepping into my true self.

Roo’s Favourite Finds: Fabulous Favours

Kat

February 20, 2012

As the rest of you Rock n Roll Brides will be aware, there are certain age-old wedding traditions that we love and want to uphold, whereas others leave us looking a bit glassy-eyed. The beauty of the contemporary wedding is that we’re free to do away with the stuff that doesn’t make sense to us pretty much without question – for us, I naturally just assumed that we’d be forsaking the wedding favour. Now, I’ve only been to three weddings in my time and I received a wedding favour at just one of them – so you’ll forgive me for thinking that there was no real “meaning” or general substance to the idea. In fact, the tradition apparently dates back to as early as the 16th century, when wedding guests were given what is known as a bonbonniere – a small trinket box that held sugar cubes/confectionary. Sugar was then somewhat of a luxury, and to give it as a gift was indicatory of the bride and groom’s wealthy standing. As time went on and sugar became more of an affordable commodity, the tradition became popular with lower classes of bridal parties – and the rest, as they say, is history.

The Price is Right

Lisa Devlin

February 17, 2012

Perhaps one of the biggest issues that those of us who are self employed and supplying a service rather than selling a specific product, struggle with is How Much to Charge? It can be very difficult to put a value on your time and skills and of course a lot of areas in the wedding industry are over saturated with keen part timers and hobbyists. How do you find your place in the market and still make a decent wage?

How to Maintain a Good Work/Life Balance: A Guest Post By Adam Bronkhorst

Kat

February 14, 2012

I’m going to start out by saying I'm not here to tell you that this is definitely the right way to get a good work/life balance. However this is the way that I (try to) do it so I wanted to share it with you - who knows, hopefully I can help someone! It’s what works for me at this moment in time and enables me to switch off when I need to and not being all-consumed by my work. It’s really difficult being a freelance photographer. Right I’ve said it. We all know it. We all love it, but lets face it, it can be tough as hell sometimes. I can only imagine it's exactly the same for people in other areas of the wedding industry. We love our jobs so we spend most of the time on our own sat in front of a computer...at any time of day or night. As business owners we often need to work for long hours over the weekend and still be expected to be sat at our computers at 9am on a Monday morning to answer emails.

Something Borrowed Something Roo: When it all Goes Wrong…

Kat

February 6, 2012

When I got a text from Roo just before Christmas saying "erm...I think we might have to cancel our wedding...our wedding venue is being shut down" my heart skipped a beat. You know when people say "oh I know exactly how you feel..." but actually, really, they don't? Well in this case I could reply those words with utmost sincerity. Our wedding venue pulled out of our wedding just three months before our day. That's a story for another time, but I did have 100% confidence in my reply "Roo, everything with be OKAY. You won't have to cancel your wedding"...

How to Avoid Burn-Out: A Guest Post by Chanelle Segerius-Bruce

Kat

February 3, 2012

I arrived at the party, having had my hair blow dried and a coral pink ruffled dress picked out especially for the occasion. The doorman walked up to my black cab, opened the door and welcomed me to The Dorchester. I made my way up to the very top floor in the opulently decorated elevator and, after having my coat taken care of, was offered a glass of bubbly. I was to brush shoulders with the 'Best of British' that evening. This was a party hosted by none other than Mark Niemeirko, the UK's top wedding planner, in honor of Darcy Miller the editor of Martha Stewart Weddings. A selection of the best UK bloggers where there too, including the lovely Kat of course, as well as florists, hair & make-up artists and best of all the big name bridal designers. This is networking at it's finest ladies and gentlemen!

The Benefits of Personal Projects: A Guest Post By Anna Hardy

Kat

January 27, 2012

I really enjoyed my professional work in 2011 but committing to a personal project was undoubtedly the best thing I did for my photography and myself last year. It constantly surprised and helped me in so many ways, and the very first (and being truthful, the only!) successful resolution I made as 2012 arrived was to start a brand new one. Towards the end of 2010, after a crazy year of throwing myself headlong into setting up the business and taking on as much photography work as I could, I’d become increasingly worried that my photography was becoming stale and uninspired, in a weary creative rut, and I’d almost completely stopped shooting for pleasure since doing photography professionally full time, which really bothered me. If I’m being completely honest it had started to feel like photography, my long-time love, was becoming too much hard work and too few rewards. At the start of 2011 I noticed that a number of other photographers were starting 365 projects (a photo a day for a whole year) and so following their good example, I unashamedly jumped on the bandwagon and began my own personal 365 project, hoping I could rediscover the old passion and have a bit of fun along the way. It did both and a whole lot more, and was one of the best decisions I have made for a long time.

Simple Upcycling Ideas for Your Wedding Dress

Kat

January 20, 2012

I love love love the idea of making my own wedding dress. I am, however, more than a little bit sucky with a sewing machine. Alas! However this week I chatted to eco-wedding dress designer Deborah Lindquist about some simple upcycling ideas. Launched in 2004, Deborah’s eco-conscious clothing line combines environmental responsibility with a cutting-edge aesthetic. Deborah works her fashion magic with a mixture of environmentally-friendly fabrications and the resulting designs are as striking as they are ecologically sensitive. As a trailblazer at the forefront of the stylish green clothing movement, Deborah is making an impact in the fashion world while remaining true to her love for the environment. So as you can see, she's the perfect person to talk about upcycling with, I think even I could do a few of these things...

Roo’s Favourite Finds: The Tattered, The Broken & The Not So Shiny…Plus How to Haggle

Kat

January 16, 2012

Now, even after seeing what treasures can be found if you look hard enough in the right places, you would be forgiven for presuming the following formula: Charity shops = tat … Because, quite frankly, quite a lot of the time it’s proven to be true. Whether you’re a tried & true charity shop scavenger or a recent disciple following this series, you’re sure to have had a “dud” run, and that can be disheartening. When you’re perusing for the fun of it it’s not so bad, but if you’re committed to the cause for the sake of your wedding it’s easy to get blindsided by the dud run and head home feeling dejected. This month I’d like to focus on spotting the potential in otherwise “useless” items: the tattered, the broken, and the not so shiny.

Should I Book a Professional Wedding Photographer or Get a Friend to do it for Free? A Cautionary Tale…

Kat

January 13, 2012

You've probably seen similar discussions to this on other wedding blogs, however today I wanted to share with you this cautionary tale from a bride who had personal experience of taking the cheaper option and was unhappy with the results. Now, I know spending £2000 on a wedding photographer isn't possible for everyone, however the point of this post is not to bully you into paying for someone you can't afford. No, I wanted to share this story with you so that you make your decision with your eyes wide open. I just want to be open and honest with you and to let you know that, as with most things in life, you really do get what you pay for...and if something sounds too good to be true then it probably is. If wedding photograph isn't that big a deal to you, the great - who am I to tell you that's wrong? However it breaks my heart when I hear from newlyweds that say 'I wish we'd thought more about our photography. We spend more on the cake/my dress/the flowers and now we have no good photos to remember our day'. OK, Over to you Mrs X...

How To Create Your Brand: A Wedding Photographer’s Story & A Step by Step Guide

Kat

January 13, 2012

When it comes to running your own business, branding should be one of the things number one on your list to get perfect. Perfect branding will make you stand out from the crowd and will show potential clients exactly what you're all about - even before they've seen your photographs/stationery/flowers etc - and before they've read one word about you. This week, I thought it might be helpful to speak to someone who has gone through the re-branding process recently, with step by step examples of what they did and how they did it. If you're thinking about your own branding but are struggling with how to go about it, then this article by Kerrie Mitchell is for you! Be sure to check out her new website after for the final result! ...And as ever, we'd love to hear your own stories in the comments please!

Finding Your Business Mojo

Lisa Devlin

January 6, 2012

These days it seems that everyone and anyone is setting up in business and despite a recession, the wedding industry is experiencing a boom. Historically, glamorous escapist activities like going to see Hollywood movies or musical theatre peak in tough times. Perhaps weddings are our new glamour fix and chance for everyone involved to dress up and forget any money woes. For the enterprising and creative amongst us, this is exciting times. With the Digital Revolution and onslaught of Social Media, it has never been easier to promote your new or existing business. The entire planet is at your fingertips via your computer/phone/tablet, there is a potential global marketplace for your product or service. Most likely precipitated by having minimal or non-existent marketing budgets, suddenly the small businesses are leading the way in viral marketing. Big companies have noticed and are now employing the same techniques, backing up their traditional ad campaigns with social media. In 2007 Cadbury released their TV ad for Dairy Milk featuring a gorilla playing the drums. It was very quickly uploaded to YouTube and the link shared by hundreds of thousands of Facebook users who also set up fan pages for the ad. Cadbury then joined Facebook and now has pages for several of its products.

Something Borrowed, Something Roo: How to Pick a Wedding Theme

Kat

January 2, 2012

Optional (and recommended) prep work before reading this month’s post: go around your house and make a little mental (or physical, I’m easy) note of what you can see in the following hiding places: your wardrobe; your shoe collection; your fridge/pantry, and your cosmetics cupboard/dressing table. No matter how bare or brimming these areas of your nest are, I hope that you’ll begin to notice certain themes lurking in each. For example, although I’m a bird who doesn’t subscribe to wearing a lot of makeup, I do have a penchant for fabulous nail varnishes. My collection isn’t vast, but there’s an obvious trend; namely understated nudes, pastel pinks, and darker, cold hues with a hint of shimmer. There is no hint of neon to be found. Moving to my overly extensive wardrobe (which I am always ungratefully bored of) I see lots of natural tones – tans, browns, greys (the odd plum sweater, maybe) – splashes of velvet, cheeky peeks of Breton stripe, trimmings of lace and a few impractical “statement” pieces. Similarly with my shoes, I find cherry red (faux) snakeskin ankle boots nuzzling up next to my Vans Old Skools, who in turn drape a shoelace around my Melissa Lovefoxx sandals. When asked to describe my style, I say it’s “Whatever”. It’s whatever I feel like, whatever the weather, whatever I want. In turn, I try to live my life by the mantra of my wardrobe, which becomes glaringly apparent when you look in our kitchen cupboards: scotch pancake ingredients, stuffing mix, cloudy lemonade, cinema sweet popcorn, potatoes, and tomato soup (we haven’t done our weekly shop yet, can you tell?).

Roo’s Favourite Finds: Finding Clothing Bargains in Charity Shops/Thrift Stores

Kat

December 12, 2011

The last time we spoke, I was floating on the high of a relatively warm autumn down here in Brighton (I’m not kidding; I went swimming in the sea at the end of October). I’m sad to report that the temperature tables have now rightfully turned, and as a result I’ve been honing my beady eye in on stocking up my winter wardrobe to accommodate for these chillier months. Now, apart from being a little bit skint a lot of the time, it’s also worth considering that I have a Mother who is a dab hand with a needle and thread. This has meant that I've grown up understanding the value of clothes – I won’t breach onto designer territory just now, because that’s a whole different kettle of fish – but I will say that nine times out of ten I’ll step into a popular high street store and be blown away by the lack of quality for the relatively extortionate price tag. On more than one occasion I have been the victim of inexplicably frayed edges, missing buttons, and ripped seams, and altogether I find it quite disheartening. That said, I do like to buy my key pieces – jeans, plain t-shirts, jumpers, etc – from high street stores, because we can all wear these things differently. If I am ever conscious of looking like a clone, I would much rather go for second-hand.

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