Category Archives: Magazine

Is Print Advertising Dead?

Print advertising used to be the go-to avenue for wedding industry advertising. Nowadays though, many companies might worry that ‘print is dead’ and that consumers are no longer engaging with magazines like they used to.

There’s little question that overall the number of readers of print media has declined, however Rock n Roll Bride magazine was specifically created after unprecedented demand from our online audience for a print edition! We launched with an audience already ready to buy which is why we’re bucking this trend.

Print ads have a larger impact on the consumer

Print ads are much more likely to stick with a reader. You generally have more space to create an impactful ad design than you do with an online banner ad, and people reading magazines are MUCH less distracted than those browsing online. They’re not simultaneously chatting to their friend on Facebook, browsing ASOS or scrolling through YouTube as they’re reading a magazine. The magazine has their full attention which means they’re much more likely to notice and pay attention to your advert.

It’s tangible, and therefore more trustworthy

The internet is flooded with fake advertisements that can lead you to getting a virus or signing up to a dodgy subscription website. Print advertising can’t do any of this, so people don’t view them as potential scams like they might do with some internet ads. Print advertising has been around forever and so people have no reason to mistrust it. There’s more of a barrier to entry for a company to advertise in magazines, over just being featured online, which creates an automatically higher level of trust between you and your potential customer. Being featured in a magazine also still conveys a certain level of professionalism. If you want to be respected, print is still one of the higher quality mediums.

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Rock n Roll Bride Magazine Issue 36 is On Pre-Sale Today

Price Deliver To +Shipping
£5.99 9.95
Cover Photos: Devlin Photos, Styling: The Bijou Bride, Art Direction: Kat Williams, Hair: Rebel Rock Hair & Makeup, Makeup: Shani Mushingon, Dress: The All White Necklace: Abbie Gaiger Earrings: The Vamoose

I think it’s pretty safe to say that very few of us will be sad to see the back of the year 2020. For most of us it’s been painful, its been stressful and it’s been life changing. Things that we took for granted now feel like luxuries and things we assumed would be a given just, well, weren’t.

Wedding postponements, businesses closing, the ever-changing government guidelines – there’s been a lot to deal with in the wedding world particularly, and while it would be all too easy for me to regurgitate the clichés about love not being cancelled and us all being in this together, I think it is important to acknowledge that for many of us, this year has been one of the hardest of our entire lives.

I don’t know about you, but I’ve personally loved seeing how people have been adapting to this ‘new normal’ with their weddings (and wedding businesses) and in many ways this year has forced us to take it all back to what a wedding should actually be about. Getting married is not about spending an amount you really can’t really afford; it’s not about caring what other people think of your decisions and it’s not about having a guest list of 200 people.

Sure, a big wedding is absolutely awesome, and if you plan to have the large celebration later next year, more power to you. BUT if you were only doing those things because you thought you ‘should’, well, 2020 has been the perfect opportunity to do a complete 180.

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Living Art: An Art-Inspired Editorial for Rock n Roll Bride Magazine

Featured inside and on the cover of issue 34 of the magazine, the inspiration for this shoot was to find the art in the everyday, to remind us that life is beautiful and creativity is everywhere – we just have to know where to look for it. Whatever craziness the world throws at us next, there will still be art, love and creativity to inspire us.

I commissioned original pieces of artwork by my super talented sister Rachel Underwood (you can find her on Instagram and yes, she takes custom orders!) to create original pieces of art which we projected on the wall behind our model Jay, as well as adding them over some of the other images in Photoshop afterwards.

The incredible illustration meets painterly makeup look created by Shani Mushington was trippy in person but we loved how it turned Jay into a living piece of art.

If you’d like to see the behind the scenes action, the superbly talented Loved Up Films was there too and captured the magic on film!

As always, there was many, many beautiful images that didn’t made the final print spread, and here are some of my favourites!

LOOK ONE

Dress & Sleeves: Katya Katya London
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Rock n Roll Bride Magazine at the Natural History Museum: Issue 35 is Now Available for Pre-Order!

Price Deliver To +Shipping
£4.99 9.95
Cover Photo: Devlin Photos, Styling: The Bijou Bride, Art Direction: Kat Williams, Hair: Jo Irving, Makeup: Shani Mushingon, Dress: Monique Lhuillier via Browns Bride, Headpiece: Saint Beth Official, Location: Natural History Museum, London

It’s here, it’s finally here! Our last issue of the year is now available for your reading pleasure and we only bloody shot our editorial at the Natural History Museum! Yeah you will absolutely KICK YOURSELF if you don’t order this one.

When the events’ team at the museum reached out about wanting to work with us I just about fell off my chair. With the museum being closed due to Covid, we had the run of the place, making all our fairytale fantasy wedding dreams come true.

And before you ask, yes, you can get married here too! The museum offers exclusive hire of their magnificent spaces, including Hintze Hall, with incredible Victorian architecture and soaring arches which provide a truly remarkable backdrop. There are actually twelve galleries in the museum that are licenced for weddings, both big and small AND they currently have a very special offer valid for weddings until the end of the year, where you can hire the space for £5000. If you’ve ever dreamt of taking wedding photos like this then this is your chance! To enquire about this just drop their events team a line via their website contact form or give them a bell during office hours on +44 (0)207 942 5434.

To see the full shoot then order this single issue here, or you can subscribe so you never miss an issue!

But that’s not all, as usual this issue is PACKED with 165 thick, glossy, delicious pages of alternative wedding awesomeness. From real weddings to fashion and style inspiration, thoughtful essays and advice articles a-plenty…

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Rock n Roll Bride Magazine, Issue 34 is Now Available for Pre-Order!

Price Deliver To +Shipping
£4.99 9.95
Cover shoot photo: Devlin Photos – Styling: The Bijou Bride – Art Direction: Kat Williams – Hair: Jo Irving – Makeup: Shani Mushington – Assistant: Nicky Allen

I know, I know, I can’t quite believe it’s that time again already either! 2020 may be a lot of things, but slow and boring it is not. HOWWWW is it almost September!? You do know what that means though – the brand-new issue of Rock n Roll Bride magazine is now available for pre-order and we are PSYCHED!

What’s the actual benefit of pre-ordering? Well, in short, it means you’re guaranteed to get one and if you’re in the UK (international shipping takes a little longer) you’ll get your copy before it goes on general sale. Pre-orders also help us out a lot, because we’re able to track how popular the issue is going to be to ensure we’re printing enough copies!

But, even better than that, if you wanted to subscribe instead (it doesn’t cost you any more AND you won’t have to remember to place your order every time) you’ll officially become my new best friend. We now have over DOUBLE the subscribers that we had this time last year which, quite frankly, is rather bonkers and amazing and I’m so very grateful to every single one of you. Your continued support means the entire world and I don’t take it for granted. You have no idea how difficult it is to make a print magazine profitable in 2020 and I love you all SO MUCH!

But enough about me, let’s get on and see a sneak peek of what you’ll find inside this issue…

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A Peek Inside Rock n Roll Bride Magazine Issue 33!

Sorry, this product is now sold out!
Cover photo by Colagrossi & Co

If you were one of the 1400+ (!) smart cookies who pre-ordered your copy of issue 33, then it may have already landed on your doormat, but if not, I wanted to tempt you further by sharing some little sneaky peeks inside the brand new Rock n Roll Bride magazine today. I am so very proud of this issue and I know you’re going to love it!

The theme of this issue is rebirth because I truly feel like the wedding industry is being reborn right now. Covid-19 put everything on pause. It’s given you the chance to take a beat, to reassess what you REALLY want for your wedding and to trim the fat of the stuff you were doing just because it was cool… or trendy… or Pinterestable. Inside you’ll find the usual eclectic mix of real weddings, shoots and advice articles, but with a focus on paring things down, stripping things back and focusing on you as a couple.

The past few months have been a tough time for everyone, but to those of you dealing with the heartbreak of having to postpone your weddings – I see you. Just remember, a big, fancy wedding has never been what being a Rock n Roll bride is all about. It’s about having a day that celebrates love, family and your own personal view of the world and I for one am so excited to see how you all do this once you’re finally allowed to loudly proclaim “WE DO!”

Honestly, I think the mix of weddings inside this issue is one of my favourites ever. There’s an Indian wedding inside that will blow your socks off, an Irish day with all the girly details, a wrestling themed colourful celebration and a travelling elopement…. and that’s just for starters!

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