The Inspirations: Do Not Work for Free…

August 15, 2012

By Ben Crick

Personally, and particularly in the wedding industry, I think there are times when ‘working for free’ is worthwhile. Mainly when it comes to collaborations with other suppliers for mutual gain or publicity (styled shoots etc), when it comes to building your portfolio (everyone has to start from somewhere) or when it comes to networking and building industry connections and allies. However I don’t believe in discounting for customers or clients who just want to try their luck. I am a strong believer in thinking “what’s in this for me?” if there is no money exchanging hands. That may make me sound hard-nosed and selfish but if I said yes to every project I’d have no money to eat (and erm… shop!) and no time for any paid work.

What are your thoughts? To you, when is working for free OK and when is it not? Have you ever had a client ask for a discount or a freebie because it would be ‘good publicity’ for you? How did it work out?


  1. Nikki

    The Girls ar Fur Coat No Knickers truely are amazing!!!! They are currently helping me with my Wedding dress for October and every visit is so much funand you can really tell they love their jobs.

    Every visit to the shop is as enjoyable as the first, they even gave me a packet of smarties when i said i didn’t drink Champagne (which i thought was amazing!!!!)

    I can’t wait to see my finished dress and to finally see what they envisaged become reality. eeekkkk!!!!!

  2. I’ve had a bride RAVING about their customer service (and had a birdcage veil of theirs for my own wedding, already had my dress by the time I found them in 2010)…can’t wait for the wedding now to take photographs of the thing of beauty!

  3. Lou

    I went there after an exhausting day of dress shopping, and it was the first place I’d been made to feel special and beautiful. I didn’t really think I could find THE DRESS until I found it there!
    Emma is so kind and imaginative, and they were the first boutique I went to not to be appalled that I wanted a dress in less than six months. I’d heard so much about them, and couldn’t believe they could live up to all their hype, but they did, and more!
    Definitely deserving of all the exclamation marks!!!

  4. Rae

    I love love love love FCNK!! They made a non-weddingy girl love weddings and i was so amazingly happy in my dress. They are seriously amazing! (and kat, no way do you use too many exclamation marks!!)

  5. Sarah Minns

    Fur Coat No Knickers is an absolute gem of a place. Everyone should pop into Kingly Court, even if it is to just meet the fantastic Laura and Emma. The care and attention that goes into this shop is unbelievable. The dresses and accessories are absolutely beautiful. GO, GO, GO!

  6. I want to be this good when I grow up. These ladies are such a massive inspiration in every way and all thier brides are styled so perfectly. Major Business Crush.
    Here you go !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! I love exclamation marks, boys don’t get it.

  7. I love FCNK! They completely saved me it’s a fairly long story about how I ended up 3 months before my wedding with a dress that was hideous and a vintage dress that was way to small and had way to many ruffles. Things looked pretty hopeless until I called into Laura and Emma! They were lovely they really cared about what me and my Mum were going through. I’m still going to fittings and having the dress altered but every time I go I feel welcome and comfortable, it’s lovely to find a wedding space where being plus size isn’t an issue. Also after one fitting and the dress was already looking more beautiful than I could have hoped I can’t wait to wear it on my wedding. Every bride should be treated the way FCNK treat their brides.

  8. getting my dress at FCNK was a magical experience and the best choice I could ever, ever make about my wedding. Laura & Emma are just so amazing, patient, smiley, cheerful, excitable, helpful, skilled…and I could go on!! I was always looking forward to my next fitting and always felt super at ease and totally safe in their skillful hands!! Every bride deserves to be treated in such a special way and I’m just so grateful to FCNK for making my wedding dress shopping experience so enjoyable, stress-free and ultimately unforgettable! Oh, and my dress was awesome, of course!!! :)))))

  9. Fearful Dress Shopper

    It’s really lovely to see these comments about how great the shop is/dresses are, but this makes the sting even more stingy as was told (in a very polite way) I’m too big at size 16 for the dresses there. I’m looking for alternatives as am not desperate for a “proper” vintage dress, just one that that has the same type of style/tea length. Any suggestions would be gratefully received.

  10. Antonia

    whenever I feel stressed with the wedding planning process, I take a sneaky peek at photos of me wearing my dress in the shop and get excited about my next visit. Laura and Emma are so welcoming they didn’t even make me feel guilty about rocking up with 4 (or was it 5??) of my friends for my last fitting. just plied us all with bubbles. I don’t recommend doing this though – it was chaos with far too many opinions in the beautiful room! next time it’ll be just me, so i can hear what these gorgeously lovely experts have to say!

  11. These gals totally rock. I’m furiously recommending them to EVERYONE so I have an excuse to go back and hang out. Couldn’t imagine planning any wedding without them especially having since been to ‘proper’ wedding boutiques with friends for their weddings and seen how snooty and pressured they can make the process. Luckily I had no idea of that side having gone only to FCNK after seeing so many great brides in their dresses on Rock n Roll Bride, and just spending all that time giggling, gossiping and drinking bubbly (and eating cake) instead of worrying. If you see a dodgy character hanging around the shop, it’s probably just me missing you guys!


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