How to…Know When it’s Right to Take on Blog Sponsors

Credit: Emma Case Photography

I like writing posts like this. They get my brain a-flexing and they’re always a little bit controversial…and that’s all good to me! I constantly receive emails from newbie (or sometimes even quite established) bloggers from all niches (not just wedding) asking for my help or opinion on how to go about taking on blog sponsors and how to make money from their blog. I try to reply to every single one, however of course how much detail I go into generally depends on my current busy-ness situation. So, I’ve been toying with the idea for a little while to put all my thoughts, musings and opinions (for that’s what these are) into one place so I can hopefully direct future question-askers right here. I’m sharing my own experience and the trials and tribulations I’ve had through this ‘making money from blogging thing’ and am in no way claiming to be an expert. However I hope in some way I can help some of your starting out in this journey we call blogging…oh and for those of you out there that berate me for making money as a blogger…well…I’d suggest not reading on.

When I started blogging nearly 3 years ago I didn’t really understand the potential of the medium or really what it was all about. I had no idea about SEO, I didn’t understand the ‘unwritten rules’ about how or what to blog and  it certainly didn’t even cross my mind that any money could be made from it.

In the Beginning…

I made mistakes. We all do. I blogged things that I didn’t have permission to do so. I didn’t credit properly. I didn’t know that blogs had exclusivity policies…and yes I pissed some people off. When you first start blogging its scary, exciting and exhilarating. You really don’t know what you’re letting yourself in for and anyone who thinks running a successful blog is a walk in the park or an easy money maker needs to get their head examined. Egos, turf wars and a (more often than not) predominantly female group (certainly in the wedding blogging industry) can and does lead to fierce competition for the best features…and something which I’m seeing more now than I ever have before, a hell of a lot of bitchiness. 

Nowadays blogging, particularly in the UK seems much more prominent. Most people now do seem to be aware of the magnitude of blogs, how important they are to suppliers, wedding vendors and brides and therefore have some kind idea of things like exclusivity and transparency. I wanted to be open and honest about my (sordid haha!) past so you can all be acutely aware that I ain’t some kind of guru. I’ve made the same mistakes a lot of newbie bloggers have and will continue to do. I was just a few years ahead of you is all. So firstly, don’t beat yourselves up about it. When I got my first ‘Oi, you’ve copieeeeed me’ email I died a little bit inside. But do I care now? Do I hell! Learn from it. Move on and become a better blogger.

OK, soul-bearing over, let’s get on with the real reason behind this post shall we?

As soon as I started blogging, I loved it. I’d found something I enjoyed and the inner geek inside me rejoiced that there seemed to be like-minded people like me out there. I worked extremely hard to make connections within the industry – both with other bloggers and with suppliers and vendors. I definitely learnt the hard way how to do this and it took at least a year before I actually met anyone in this country (everything and everyone was in The States at this point!) Even though, looking back at how much time and effort I put into establishing myself, it was a pretty hard slog, I’m happy to say that not only have I somehow come out the other side making a living from doing what I love, but I’ve made some pretty damn awesome friends along the way.

Be Honest About Who You Are

Although I was the first, I’m not saying I was the catalyst to the millions of UK wedding blogs I’m now seeing springing up all over the place, but nowadays, and since I’ve come through ‘the wilderness years,’  it appears that there’s a lot of newbies on the scene and they’re causing a bit of a stir. My biggest issue is these blogs launching themselves as already established. They write like people know who they are and they take on sponsors right away. In the words of Jasmine Star all I can say is KEEP IT REAL! Taking like you’re the new Style Me Pretty isn’t going to make people think “Wow, where has this awesome blog been all my life and why haven’t I heard of them before?” Anyone with any brain will think “Who the hell are these numb-nuts and why are they trying to be Style Me Pretty?” (I use SMP as an example because I know Abby’s blog is by far the biggest and therefore probablly one of the most-emulated blogs out there!) Listen up, at the end of the day, no matter how you write, who you feature or how much you hype yourself up, you are new to the scene. You need to be humble. You need to learn and I’m sorry but I think it’s pretty ludicrous that you can have a blog for 2 months and they expect people to pay you to be on it. You must, first and foremost, establish yourself as a blog that actually has a following, has an opinion (controversial or not) and has a niche to offer potential sponsors. You gotta be yourself. Emulating/copying/ripping off someone else’s idea(s) is not what’s going to make you popular or successful.

Know Your Niche

One of the best things I ever read when I was researching into how to do this ‘sponsorship’ thing was that the amount of readers you have is not what is the most important. Sure, it’s impressive to have on your media pack that you have 1 million page views or 300,000 unique monthly readers – but if these readers are not interested in what your sponsors have to offer then no body wins. I am well aware that I will never been the most popular ‘statistic/visitor-wise’ blog out there. However that’s good with me. I know my readers are all about the unique, all about the alternative and all about the punk rock – and that isn’t a style that’s going to appeal to everyone is it? However, what I can offer my sponsors is a smaller more targeted group of brides-to-be who want to find wedding suppliers like THEM. Perfect. Everybody wins.

Question – Who are the most popular blogs in your niche and why? For my money they are the ones that are bursting with originality, realism and stay true to their brand.

The thought of starting a blog to make money is a very alien one to me. How can a blog, which has been around 20 minutes possibly offer their sponsors a return for their investment? One of the most important things that you need to be hyper-clued up about is to know exactly who you and who your readers are in order to offer a specific type of supplier to a specific type of bride (and vice versa.) You need to establish yourself and your readers before you can even think about tackling the whole money-making thing. You need to get to know yourself, your blog, your features, what works, what doesn’t work and really intimately get to know your readers…and I’m sorry but that can’t be done in 2 months. I’ve been blogging for nearly 3 years now and I shudder to remember what Rock n Roll Bride was like back in 2007. In fact I was so clueless back then that I (ahem) accidentally deleted the whole thing in early 2008 and had to start again from scratch (see I ain’t no guru!) So lucky for me the very rookie Rock n Roll Bride no longer exists ha!

The Numbers Still Count

However, of course the number of people that read your blog still has to have some weight. If your blog niche is too specific (i.e. your readers consist of your Mum, your best friend and your Nan) then what exactly are sponsors going to get from that? Numbers do matter to some extent but its just about knowing what to do with them that counts. When I started thinking about taking on sponsors on Rock n Roll Bride (after a full year of blogging – yes I blogged for no monitary gain for over a YEAR before I even considered taking on advertisers) I read this amazing article by Design*Sponge about how to go about it. One of the things that stuck with me from this article was that you shouldn’t take on advertisers unless you have around 3000 visitors a day.

I scoffed at this figure back then. “I’ve got only nearly half of that” I  thought, ” what’s stopping me giving it a go?”And I did…and I had moderate success but certainly nothing to write home about. I had a number of regular advertisers and I was making enough money for a trip to Topshop once a month and a few of the advertisers got a few enquiries. However heinsight is a wonderful thing and looking back, the Design*Sponge article couldn’t have been closer to the truth. Over the last year my visitor numbers have steadily grown and grown…and guess what? It was really only when I surpassed the 3000 visitors a day mark that I really noticed a significant leap in my advertising revenue and my advertisers noticed a jump in the number of enquiries they received every month. With a figure such as this behind me, not only were advertisers willing to spend just a little bit more to be included but the return on their investments was surely more likely.

Create Tangible Goals

So, I ask you – what is your goal when it comes running a blog?

I’ve always thought that if you’re in this game to make money then you should stop right now. However I’m going to be real with you now. I think I was wrong. When I first started blogging, the idea of doing it to make money was ridiculous to me. The concept never even entered my mind. Yet now, it would appear that blogging is a legitimate way to make money. Hell, I was wrong and I’m proof of that. But do yourself a favour and take your time to get there. There isn’t anything intrinsically wrong about starting a blog to make money. In fact it’s pretty admirable that you want to be your own boss, make your own money and live the life you want to. However be a little bit humble about it. Realise that you are new to the scene. Make friends, make enemies, live and learn…and take the baby steps needed to really make your business a real success.

Final Thoughts

And finally, the word ‘sponsors’ is a very clever one. I don’t know who coined it but that person knew what they were doing. When you think of a ‘sponsor’ you think of someone that is supporting you right? Like when you do a run for charity you get sponsors, who give you money for a job well done and to support a charitable cause. Blog sponsors may choose to be on your blog because they like you and what you offer but lets be honest, they’re in to get what they can too right? They choose you because they want a bit of what you’ve got – your readers. You’re duty to them is to give them those readers and if you ain’t got them…well no matter how little you charge you are quite frankly doing them a disservice.

So here’s my advice – to both bloggers and advertisers…
Firstly use the 3000 rule. 3000 visitors a day is a good solid starting ground. It worked for me and I think I’m doing alright.
Know your readers, don’t jump straight into a ‘how much money can I make’ mentality.
Take 6 months, a year (or even more) to really get to know yourself and what you can offer before you jump headfirst into that scary world of paypal, tax and spreadsheets.
And finally, have fun people. When you take your time and get it right it’s an utter blast and in my opinion, the most rewarding job in the world.

Further Reading

Here are some other great articles I’ve read on the business of blogging recently. Check ’em out…

♥ 8 Habits of Hightly Excellent Bloggers
♥ The Demise of the Wedding Directory?
♥ Wedding Blog ‘Exclusivity’ – My Thoughts, and My ‘Policy’… 
Advertising 101 for Bloggers
BLOGGING 101 — Living & loving online, monetisation in the new world & thinking beyond the 9-5!


  1. Thanks Kat, great advice as ever.
    I set up my Blog 6 months ago now to run along side my wedding planning website. My aim was to let the blog be my personality and the website my shop front. I have often thought about the amount of time I spend on my blog and wondered if I could utilise this and make some money out of it. BUT I also realise that I am new to it all and still finding my feet. I know my Blog needs to grow before I can start charinging people for sponsership…… am spending the time now getting to know my suppliers and thinking of ways to make the blog better.

    Your blog and this post insires me to keep going and to stay true to what I know and what I can write and blog about…..
    One day if I can get a bit of pocket money out of it for shoes and lip gloss then fabulous, untill then I will work on my readership and make sure my content stays true to who I am and what my Brand is about.

    Thanks once again for sharing your thoughts.

  2. Kat, excellent article. Very candid, very real. Love it! As a newbie blogger myself, I can honestly say that I completely agree with what you’re saying. You just can’t jump on the scene and expect to “own the block” and be taken seriously, or worse, as an expert.

    I too have thought of advertising in terms of our blog, but realize that’s too premature and illogical at this point in time. Maybe in the future, who knows! Right now, I want to focus on identifying more with readers 🙂
    Thank you for your advice as I continue on the path of blogging and continue to stumble, learn and pick myself up. Rock on!

  3. Really interesting stuff and I learned a lot, something I probably won’t admit to our bank manager.

    The bit that struck a chord most was the variation on the one year rule (i.e. that it takes a site a year until it knows “who” it is and that long until its readers can get that identity too), that’s definitely held true for us (, hi). From my point of view we were a bit all over the shop for the first six months but it’s gradually beginning to cement itself into the site of raw, masculine power that it has now become.

    The one thing I’d add to the wedding-blogging-as-business argument is that if you are starting to blog for money – and I certainly don’t think that necessarily makes you puppy-kickingly evil – is that you need to find a gap in the market, or at least appreciate that there is a market (it would also help if you like the gap you’re aiming at, because otherwise that’s going to be a slog to write about). I come from a magazine background and it’s exactly the same rule as applies to mags – you either need to bring something completely fresh to the existing market (say brides) or you need a new angle/readership to target.

    If I was starting a bridal blog then I’d want to be convinced that I was going to be different than the rest, or better than them. If you’re not either then get ready for three weeks of frenetic blogging and then the bloggers flatline…”sorry I’ve not been posting much recently.”

  4. awesome post and I really think good advice for bloggers and vendors as so many new blogs ask vendors to be supporters/advertisers but when they are unknown and doing the same thing as others what good is it for the vendors and readers?

  5. Phew! Bit of a relief to know that you also made some mistakes in the beginning as I know it took me at least 6 months to really get to grips with blogging, but as with everything in life ~ you learn from your mistakes and 18 months on I’m still learning! I think people look at your success {and other blogs} and assume it was overnight and easy so I think this wise article quite rightly points out it’s a labour of love and a sh*t load of hard work for a long time, while you get to know know your readers, style, niche and contacts.

    It’s really great that wedding blogs in the UK are getting more renowned but we’ve all got to respect each others work and above all be honest and original in our content {which in my opinion doesn’t include having a whole blog that consists of images/articles extracted from other blogs}. And of course Kat, you do all that hands down. x

  6. I totally agree with Stacey! I have had so many ‘sponsor’ packs from new blogs that are not original and no thought has gone into the brand or design. As a tiny company I really need to pick my advertising carefully and I want to go for blogs with originality with readers on the same wavelength as me! xxx

  7. Post author

    thanks guys!
    Andrew – haha no not ‘puppy-kickingly evil’ at all. What annoys me is people who jump right in there without knowing how to swim!

  8. Great article Kat – and food for thought, thanks! It’s so weird to think that when I first started planning my wedding two years ago there were so few wedding blogs based in the UK that weren’t utterly personal – so much of what I looked at was based in the US. In fact, i seem to remember coming across yours via a US website, which just goes to show. But over the last 9 months or so there really seems to have been an explosion, which is no bad thing, but I can’t help but feel that there are some blogs out there proclaiming themselves to be the best….based on little more than being able to create something that looks pretty and the time to sit down and write a post. I’m probably being a little harsh – and things probably look a little different now that I’m on the other side of wedding planning.
    But anyway, it’s really interesting to read about this, especially as my own blog is so new. It’s great that the internet can provide people with an opportunity to be seen and heard – as a professional writer (in ye olde fashioned print medium), it’s interesting to see how suddenly everyone can become a writer, and while I don’t in any way begrudge that, it would be nice to see a bit more, I don’t know…transparency? Because having a voice on the internet unfortunately seems to make a lot of people think that they can automatically be considered an expert…and like any sphere of work, that’s really something you have to earn. And that’s kind of the same with sponsors – you need to earn that privilege through time and effort. It’s really become quite remarkable how many new blogs have sponsorship – it’s only really something I’ve noticed in the last 6 months or so, and it really took me by surprise. It’s always been something that I associated with long-running blogs.
    It’s great to see how far you’d come since you started – and I really think the fact that you’re pretty unique in the wedding blog world, both in terms of content and in terms of attitude, has really helped your success – no one could say of your blog, “it’s like SMP/A Practical Wedding but for UK brides….”. Which is great news for you, and for your readers and sponsors.
    Anyway, ramble over. Keep up the great work.

  9. Fantastic article – I will definitely be bookmarking this one! Thank you for all your advice – it’s always very generous and very much appreciated when people share what they learn the hard way. You don’t pull any punches with your writing and I love that … also a great article for those of us who watched that Jasmine Star video and loved it – thank you for sharing all of this great content.

    And as a bottom-of-the-pile newbie one month in – I can only agree that there have got to be easier ways to make money! Most of us are blogging on top of a full-time job and it’s such a huge commitment, which means it’s definitely the creative rush and the pleasure of getting to know some lovely people that are keeping me going rather than any imminent thoughts of an ad cheque! It’s a funny industry – absolutely no barriers to entry which makes it an easy industry to dabble in but a VERY tough nut to crack in any meaningful way. I’m sure you’re right, therefore, that a very slow burn and a lot of hard work are the only way to go to even establish credibility, long before thinking of monetization.

    For what it’s worth, the flip-side I guess that in a pretty democratic industry, it’s all to play for. I thought this article in Problogger was interesting if only because it’s a good reminder that anyone with any pretensions of being or becoming a blogger to be reckoned with needs to get the basics right and style over substance won’t cut it.

    Thanks again and KIR …

  10. This article couldn’t come at a better time for us. Having recently experience good growth in our traffic, my partner and I were toying with the idea of accepting external advertisers (we currently run Adsense on our blog but have a lot of requests for advertising from various companies) but the question is “When is the right time?”

    We thought a minimum of 10,000 daily visitors (which we would have to work really hard on) would be a good number to work with, but do not have any solid reference in our niche to back this. Thank you for being such an inspiration and sharing your knowledge with us.

  11. Post author

    ” But over the last 9 months or so there really seems to have been an explosion, which is no bad thing, but I can’t help but feel that there are some blogs out there proclaiming themselves to be the best….based on little more than being able to create something that looks pretty and the time to sit down and write a post. I’m probably being a little harsh – and things probably look a little different now that I’m on the other side of wedding planning.”

    emma – I couldnt agree more! you seem to have the same feelings as me on the subject exactly!

  12. Great post! It is shocking to me to see new blogs within the last 6 months or so already accepting advertisers. I have to wonder what these advertisers think they are getting out of a new blog with such a small following? I wonder if they even give their advertisers accurate information because what advertiser would want to advertise on a blog that wasn’t getting them good exposure? And it seems a little money-hungry for these new bloggers to accept the advertisers’ money when they aren’t delivering them a valuable service… All around it’s a touchy subject but you definitely brought up some good points here- bravo!

  13. Great post Kat, this is fantastic advice which I think even readers who don’t have blogs would be interested in reading. I couldn’t agree with you more, so many blogs have popped up in the last few months that I have lost count and I can’t believe my eyes when I start seeing them take sponsorship! I still have the links that you sent to me when I asked for your advice when I first started blogging and will never forget that you took the time to help me out! My aim was to have a little blog which worked alongside / promoted my stationery business but I still wanted to post about the things in the wedding / design industry that inspired me and might possibly inspire others. Believe me I am no writer, I just like finding pretty things and nice words / quotes, I have lots of new ideas for my business that I am hoping to promote through my blog, thats why I do it, not to have sponsors etc but for me, a place to collect my thoughts. I said that I would keep blogging for as long as I enjoyed it, which I still do, I think in the long run it will help my business and so plan to keep at it to see what happens.

    Well done for taking on a touchy subject and for giving perfect advice. I hope the people who are new to blogging with the aim of making money out of it take your advice and read all of the links!

  14. I am not a blogger but this is still a very interesting article to read!

    A lot of things you mentioned here really ring true. I remember back when I planned my own wedding there really wasn’t much UK based blogs at all – let alone ones that I liked (and I’m only talkig about last year!). I remember I used to visit the off beat bride blog (US) and although I’m not the punk rock type (which was their target market), I don’t believe in cookie-cutters weddings and so I loved how unconventional the site was, and kinda justified me doing things differently, the way I want it, not the way weddings should be. In fact I think that was how I first found your blog (my memory is failing me).

    Well done for doing what you’re doing. You have been great inspiration to me and many other people out there – bloggers or non-bloggers alike.

  15. I would just like to say a huge massive THANK YOU to you Kat. I am a new blogger and have always had it in the back of my mind that this is something I would like to do full time, like well in the future! To do that I would of course need sponsorship, and this has been a tremendus help in long term plans. I don’t want to rush, I love writing and love what its at the moment, and in no way want too rush it!

  16. These are all the questions I ever wanted to ask but didn’t want to clog up your inbox. So, thanks Kat. 🙂

    For me blogging is more for me an act of discipline as I have a scattergun approach to projects… that three months and flatline comment; that is pretty much me with most projects apart from this – because I couldn’t imagine not making and designing.

    My blog has been a form of bookmarking as I can’t get a ffffound invite for love nor drug money – the blog is a great way of marking my inspiration and showing some nice work for some really nice people. It was only on a bizarre day where I had 500 visitors that I started to take things more a wee bit more seriously.

    Also, design work although highly personal is pretty antisocial… you rarely say a peep out of me on a busy day of building a site/making cards. (real words and not expletives) and I find yourself so absorbed by work… writing and blog comments pretty much gives me an outlet and gets me out of myself and creative self absorbtion so to speak. Like socialising without leaving my chair, or house, or dressing gown 🙂 (I might even be naked now!)

    At the moment – I wouldn’t dare look for sponsorship as I know that I would be overpromising and underdelivering and when people entrust you with their money and reputation; You need to be very sure that you can deliver what you promise.

    Case in point is for some reason (I think it was the fact I was love bombed) I broke down and advertised in a local newspaper in a so called ‘exclusive wedding feature’ it was page 38, a badly designed piece that looked like a yellow pages layout. (a really bad one). It was complete and utter waste of time and money,when I got featured on RocknRoll Bride – I actually had a great response from people who actually like the kind of work that I make, and like my personal style. (and I thought long and hard where to go online when I started creating invites).

    As for new blogs there seems to be a tipping point, but it all might die a certain death (my blog included v.suprised that I have made it 5 months)… and blogging, really good blogging is for life and not just Christmas.

  17. As someone who is new to all this ~ my photography website only went live 2 weeks ago ~ I never even thought of it like this. Thanks for great insight into the blogging world and questions to bear in mind when deciding where to spend my hard earned cash on advertising 🙂 Top blogging again lovely! xxx

  18. Wicked article Kat.

    like Kelly at Boho Weddings, I do have a blog that I run along side the wedding planning, but never intend to have sponsors on there. It’s just somewhere for me to off load inspiration and ideas. Being busy with everything else in the wedding planning business, I’m lucky if I post something on a weekly basis – although this is something I am trying to be more consistent with.

    Keep up the good work, you are an inspiration to us all. 🙂

  19. Post author

    Suzanne! I just saw the rest of your photo booth photos on facebook (cos you tagged emma in one so i could see the album) and omg they are amazing! hilarious. you look like you had an itter blast!

  20. Suzanne

    Thanks Kat We had a fantastic day and LOVED the photo booth Everyone thought it was so much fun! x

  21. Amy

    The problem I have with a lot of blogs is that they’re badly written, and if people are making a living out of writing I think they should at least try to do it well. (I’m not counting you in this Kat, you rock!) Also many of the other wedding blogs in particular get really samey after a while and it’s like they’re rehashing the same material over and over, whereas when you log on to rocknrollbride you never quite know what you’re going to get which is surely one of the reasons people (readers and sponsors) keep coming back.

  22. Just to add another vendor perspective — although we haven’t gone in for banner sponsorships much, we do love us a sponsored post. Well-written, honest coverage continues to have an impact long after its publication date — we still get traffic from our post last year on Rock n Roll Bride. What’s more, as a blog attracts new readers, they often scan the archives — and Google, of course, is already there, sending through “long tail” visitors.

    Of course, there’s a balance to be struck in allowing sponsored posts, and your readership needs to be confident that you’ll have the integrity to reject sponsored posts from companies you wouldn’t honestly recommend.

  23. Post author

    Andrew, I love a sponsored post too. but that’s another area that you really shouldnt tackle until you know what youre doing! I am very strict about what kind of companies i will write about in my sponsored posts – ive turned away cosmetic surgery companies, acne creams (really!?) tattoo removal companies and just companies that seem too ‘corperate’ or ‘soulless’!

  24. Post author

    exactly! and that’s really only something that you learn after you’ve been in this game for a while. it would be so easy to ‘take the money and run with it’ if someone offered you a couple of hundred quid to write about their random company when you’d only just started.

  25. Coming to this a little late as it’s a busy time of year but really interesting reading all the coments… Great advice as usual Kat and with the recent explosion of new wedding blogs somthing that needed to be said. As a supplier you want to know any ad you place is targetting the right bride for your business and you’re getting a return on your investment which is where blogs, especially ones with a defined niche, work so well, if the blog has no niche or the readership then there really is no return. Your advice also rings true for any new business you need to give it time to grow, make mistakes, discover and develop your niche and always be open to learning as much as you can at all stages. I know I’ve learnt a lot from your How to’s… so thank you.

  26. AisleCrasher

    Fantastic thoughts!
    Cheers to this comment, “When I got my first ‘Oi, you’ve copieeeeed me’ email I died a little bit inside. But do I care now? Do I hell! Learn from it. Move on and become a better blogger.”

    You may have died a bit..but your blog continued to ROCK ‘n ROLL. 🙂

  27. This is a really smart post and Im really glad that you shared your experience with us. It really helps other bloggers like myself figure out how to make it work and that its going to take some time to have a lot of readers and followers. I always loved your ROCK N Roll brides and that you werent all about the Hollywood aspect of weddings. Every bride is different and ever bride deserves to have a place to go to find inspiration.

  28. I still keep coming back to this post for advice – it must be the fifth time I’ve read it now, as I plan a proper sponsor / advertising strategy for English Wedding. So thank you Kat for the advice, again.

    And how fab to see a link to the wedding directories article! Thank you for that, made a little blogger very happy.

  29. Thanks so much for writing this post Kat. Your advice is invaluable! I have decided to wait til I hit 3000 visits to take on sponsors.

    You recommend Design*Sponge and their Biz Ladies section is something I regularly refer to, it’s great to get advice specific to women in business. I love your How To Blog posts for the same reason. I haven’t found anyone else offering guidance in the niche – would love to read more of the same 🙂

  30. I love being a part of the (growing) wedding blogger community, and how everyone is willing to share their advice, knowledge, and mistakes to help us ALL be better bloggers! Thanks for sharing Kat, I am sure I will be coming back to your post for advice and inspiration of how to grow my blog, and stay true to myself and my readers. Small steps!


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