March 11, 2026
Spend five minutes looking at wedding content online and a pattern appears quickly. Dresses, bridal beauty, hen parties, shoes... The spotlight tends to land firmly on "the bride". Meanwhile, many grooms are Googling things like “men’s wedding rings that aren’t boring” or "wedding suits that aren't only available grey, black or navy" and still coming up empty.Read more...
February 24, 2026
For years, boho wedding dresses were the answer for nearlyweds who didn't see themselves in traditional bridal. They offered freedom from stiff silhouettes, heavy fabrics, and the feeling of dressing like someone else on your own wedding day.Read more...
February 19, 2026
These looks are for the future-facing romantics who want their wedding outfit to feel like a transmission from another timeline. Think liquid textures, sculptural silhouettes, chrome flashes and strong silhouettes. These pieces pull their inspiration from the idea of liquid silver, Y2K nostalgia and the next-gen of 'anti-bride' design.Read more...
Weddings by Fraser McGee
February 4, 2026
Wedding menswear has a serious image problem. If you want anything beyond a navy, grey or maybe - shock horror - burgundy (!) suit, the options are extremely limited. Most mainstream wedding inspiration assumes men are happy to blend into the background, play it safe, and call it a day. Retailers push the same silhouettes on repeat, and tailoring can feel intimidating if you don’t already speak the language.Read more...
McKenzie Bigliazzi
February 3, 2026
Forget the fairytale formula. Your wedding look doesn’t need to be one dress, one designer, one aesthetic. It can be layered, clashed, thrifted, and totally your own.Read more...
Chloe Lee Photo
January 19, 2026
Lucy Can’t Dance is officially ten years old, and they’re marking the milestone the only way they know how: by going all in on colour, personality and pure joy. Atomic Bloom rewinds through a decade of their most iconic looks, then explodes them into a new technicolour universe. It’s their greatest hits mixed with the most perfect evolution!Read more...
December 11, 2025
The Pantone colour of 2026 is Cloud Dancer - aka the most boring, bland shade of white imaginable. No thank you! Honestly though, we kinda enjoy being haters of something that's going to be popular - because it leaves more room for those of us who want to do something different. Alternative brides deserve dresses with actual personality, not something that looks like it’s been filtered through ten layers of minimalism. So, here are some of our favourite colourful wedding dresses that will make you feel like the electric, iconic baddie that you are.Read more...
December 4, 2025
This is for all the alt goth baddies who are struggling to find wedding outfits that scream you. From velvet and hardware to witchy silhouettes and lethal little details, we’ve pulled together the pieces that actually get the aesthetic. Step in, suit up and let the shadows do the styling.Read more...
December 1, 2025
In the ever-evolving landscape of modern menswear, 2025 has marked a pivotal shift in how grooms approach their wedding-day wardrobes. No longer confined to black tuxedos and muted tailoring, today’s grooms are embracing fearless self-expression. And it’s about time!Read more...
Trevor Toms
October 29, 2025
If sparkle, sass, and breaking tradition are your vibe, Winifred Rose has to be your go-to for a wedding look that will turns heads. Say goodbye to the cookie-cutter white dress and hello to a riot of pearls, sequins and designs that scream individuality.Read more...
October 9, 2025
Flowing fabrics, wild hearts, and a touch of rebellion - boho is back in a big way, but not how you remember it. Think texture, movement, and a new kind of freedom: sun-bleached lace, retro-rock details, and accessories made for dancing barefoot in the dust. Each of these looks take the spirit of bohemian and makes it modern. Whether you’re a free-spirited romantic, a vintage magpie, or a maximalist dreamer, these are the pieces redefining the boho bride for 2025 and beyond.Read more...
September 29, 2025
As the final model walked the runway at Barcelona Bridal Fashion Week, a familiar sigh rippled through the crowd of journalists and bridal buyers. Yes, everything was breathtakingly beautiful but sat in the front row we were also kind of underwhelmed. It was all just more of the same…Read more...
July 29, 2025
Music and fashion have always been intertwined, so it’s no surprise that some of the most iconic and frequently referenced bridal looks come from the weddings of musicians. Whether it is Elvis and Priscilla’s 1960s Vegas nuptials or Kat Von D and Rafael Reyes’ gothic masterpiece, musicians have long influenced wedding trends in ways that transcend the decades.Read more...
July 24, 2025
Putting together your wedding look when you're more punk than princess of pop can be tricky. Luckily, we're here to help you on your way to super stardom! Inspired by three music genres - metal, country and glam rock - here's some wedding outfit ideas that will hit all the right notes. Whether you're stalking down the aisle in leather, lace, or rhinestones, these looks crank the volume on personality and flip the script on bridal fashion. From spiked boots to embroidered fringe, dramatic veils to disco ball accessories, here's how to dress like the headliner you are - no white ballgowns required.Read more...
July 14, 2025
In a world where bridal dreams come to life, Galia Lahav has been redefining couture for over four decades. Known for its iconic silhouettes, impeccable craftsmanship, and dramatic flair, the brand has become synonymous with modern luxury bridalwear. From red carpet to royal aisle, Galia Lahav gowns are worn by some of the most influential women in the world - including Beyoncé, Jennifer Lopez, Paris Hilton, and Millie Bobby Brown - each dress telling a story of empowerment, elegance, and individuality.Read more...
July 8, 2025
Not every wedding party wants matching blush chiffon. If your crew is more fantasy novel than formal garden party, AW Bridal has a look for every kind of alt bridal party.Read more...
Tim Steele
July 7, 2025
If you’re on the hunt for a wedding dress that feels totally you, then let us introduce you to Anna Couture Brides! Located in Stamford, Lincolnshire, this boutique is all about luxury, glamour and expert craftsmanship, but without the crazy price tag. If you’ve been dreaming of having a one-of-a-kind dress made to your own design, but you don’t know where to start. This is where you need to go!Read more...
June 16, 2025
Flowers have long symbolised love, beauty, and new beginnings, so it’s no wonder they are synonymous with weddings. Although they often take centre stage when it comes to wedding décor, floral details can be woven into bridal styling too. Whether you’re inspired by bold maximalist floral prints, statement accessories, or vintage treasures, adding floral details to your wedding look allows you to infuse a sense of romantic whimsy into your aisle style.Read more...
June 5, 2025
Florals for weddings? Groundbreaking.... when you do them our way. From moody meadow vibes to soft blue tones and statement accessories, this lookbook is packed with wild, wonderful, and unapologetically alternative bridal looks. Whether you're rocking a corset, a coloured veil, or a short hemline, these floral-inspired outfits prove you can say “I do” without blending in.Read more...
Story of Eve
June 4, 2025
When we talk about DIY weddings, we usually think of décor projects, flowers, maybe even a homemade cake… but you can also go DIY with what you wear! Whether you’re dreaming of designing your own outfit from scratch or just adding a personal touch to accessories, with patience and a clear vision, DIY can become a meaningful expression of who you are.Read more...