Tag Archives: jasmine star

The Jasmine Star London Workshop – A Review

A few months ago I approached wedding photographer Jasmine Star to ask if she’d be at all interested in coming to London to teach a workshop for photographers and if so could I help her to organise it.

My motives were entirely selfish. She has inspired me and the way I run my business ever since I was first introduced to her by a friend… and I wanted to meet her!

At the beginning of the year I set myself three goals. One of them was to meet Jasmine Star. I’ve learnt that nothing ever falls in your lap, and with her being based in Orange County and me (just outside of) London, it was unlikely I was ever just going to ‘bump into her.’ So I decided that if I wanted it to happen I better bloomin’ well try and do something about it. Jasmine and I have spoken over email a few times in the past, but to try to persuade her to fly half way across the world to a country she’s never been to…was I thinking too big?

Fast forward a few months and I’m waiting in the reception of The Rookery Hotel waiting for Jasmine and her husband JD to come down and meet me. I’m nervous as hell.

I heard Jasmine before I saw her. Whispering (!) to JD as they walked down the stairs, wondering if I’d be waiting (erm of course I was! I was in fact 45 minutes early, this was not a meeting I wanted to be late for.) However as soon as they walked in my nerves dissolved. Their smiles lit up the room. We hugged and squealed. A bundle of energy and excitement, Jasmine was even wearing a bright yellow dress like me. That means we’re destined to be Best Friends Forever right?

Alicia of One Marylebone, Jasmine & I (both rocking the yellow), taken by a guy who had apparently “never used one of these iPhone things”(WTF?!)

The day before the workshop Jasmine and I planned to hang out, explore London and get to know each other. We went to check out the beautiful One Marylebone where the workshop was being held. Jasmine actually thought I was joking that it was the real venue when we stepped out of Great Portland Street tube! It’s a pretty impressive building.

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Attention UK Wedding Photographers – Jasmine Star is Coming!

As anyone that follows me on twitter or facebook will know, I am a big Jasmine Star fan…huge in fact. I love this woman. I find her incredibly inspirational and I just adore her. Adoration in like a girl-crush/I want us to be best friends and plait each others hair kinda way…

So… why am I writing this today? Well, again if you follow me on my various social media platforms, you will also know that I’ve been banging on about how excited I am about making some ‘big announcement’ for the last week or so. Well I hope you’ll forgive my diversion this morning because I really do have some ridiculously exciting news. In fact ‘ridiculous’ isn’t a strong enough word for just how exciting this news is… stupendous, incredible, mind-blowing, life-changing…now maybe we’re on the right track.

Jasmine Star is coming to the UK to do her first ever photography workshop in London…oh and I’m helping her organise it.

So here’s the story. About a month or so ago, I was reading Jasmine’s blog and eagerly awaiting the next instalment of  CreativeLive, and I decided to email her and just lay it out there…

“Hi Jasmine, this is just a quickie…have you ever considered coming over to the UK to do a workshop? I can tell you 100% that it would sell out. The industry over here is buzzing right now but we need your help. When it comes to seminars, we all know you are the queen of the talk and the UK utterly loves you. The UK neeeeeeds you in fact. So many photographers I know are fantastic at the photography bit but they are lost with the business and blogging side. Please come and help us!”

And guess what people? Guess WHAAAAAAT?…she only replied straight away and said she’d love to try and come over and would I help her organise it!? Uhh OK stupid question. I am all over this!

So here’s the drill. The day-long workshop (9am-5pm) will be taking place on Wednesday 20th July 2011 at the incredible One Marylebone, London. The day is also being supported by Wedding Magazine, who are on board to style the models for the photo shoot portion of the day. The magazine will also be featuring some of the images taken of the event in a future issue (!)

The workshop will be a full day of branding, specifically focused on the first steps of creating a brand, and the eight components of creating a brand:
1.  Creating a logo to reflect YOU
2.  Selective clientele
3.  Client care
4.  Branding correspondence
5.  Branding your online presence
6.  Branding photos
7.  Networking your brand
8.  Branding post processing

While having discussed these topics before online, in this workshop Jasmine will go into depth about personal decisions she made to cultivate and foster her rapidly growing business.  In order to keep it intimate and enable attendees to have the individual attention of both Jasmine & JD, the class will be limited to 20 students…and I have been reliably informed that no questions will be off limits!

In the afternoon there will be a bridal shoot portion of the day styled by the fabulous team at Wedding Magazine. Jasmine will demonstrate her natural posing technique and offer her tips on using natural lighting, as well as give access to students to photograph the models for personal portfolios.

Breakfast and lunch will be provided by The Recipe, and after the day is done, we’ll all head out to dinner together.

As I said, student spaces are limited to just 20 and coupled with the fact that this is Jasmine’s first time in the UK, I can safely say that event is going to sell out FAST. The workshop costs £900 and breakfast, lunch and dinner will be provided.

You can learn more about Jasmine’s workshops here and to reserve your spot, you can register right here.

OK, I think that’s it for now. Boy…I might just burst. There have already been a few rumours flying around the internet after Jasmine alluded to the fact that she was planning on crossing the ‘pond’ on her blog last week. Do you know how hard it has been for me to keep this all a secret up until now!? Wow, it feels so good to finally share!

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Best of Blogs – Issue 14 ~ Jasmine Star

I couldn’t believe it when Jasmine Star first emailed me. I got a little bit fan-girly and squealed down the phone to my friend a little bit. So needless to say when it came to writing this month’s Best of Blogs article there was only one lady I wanted to write about. I am literally honoured to have her on these pages with me. The woman is such and inspiration and I heart her. A lot.

My virtual love affair with Jasmine Star began this summer when I watched a video recording of a seminar she’d held which was called ‘The importance of branding and its vitality in the wedding industry.’ After watching it, the way I viewed by own brand and business was literally changed forever. A dramatic admission maybe, but that’s how motivating her one-hour teaser video was: I ended up blogging about it, and I thoroughly recommend that you take a look. http://www.rocknrollbride.com/2010/06/a-sunday-kind-of-love-jasmine-star-being-free-to-succeed

For my part I immediately started to make big decisions about how and where to move forward with my own business. I was so blown away in fact, that I just had to email her right away and tell her.

I’d heard about this ‘Free to Succeed’ tour (available to purchase in full, on DVD from http://getit.davidjay.com) on a photographic forum and was encouraged by everyone’s positive comments to check it out for myself. Initially I was sceptical. I’ve never been one to sign up for training courses or be swayed by motivational speakers, however within the first 10 minutes I was hooked. Jasmine spoke with such passion and with such an infectious style, that even though the talk was directed towards photographers and their branding, I was finding myself relating everything she said to my own business.

So how does this bring us to talking about Jasmine Star the blogger? Well as many of you may already know, she not only markets herself as a photographer, but as a professional blogger too – her blog, her website, her personality and her photography are all critical to the Jasmine Star brand. All of these aspects work together to create brand “J*”, and in such a natural and organic way that you actually don’t see how it happened. This is something we can all learn from.

“I have been persuaded to believe that if a person wants to become a brand, the first place to start is with him/herself, “ she explains. “The cornerstone of a boutique brand relies on a strong sense of self-identity – who a person is both professionally and personally.  When the foundation of a brand is based on an identity, it becomes easier to build the brand and attract the type of clients a photographer prefers.”

Jasmine started blogging in early 2006 and shot her first solo wedding in October of the same year. As a self-confessed newbie, who had no idea what she was doing and who simply wanted to learn to take beautiful photographs, she admits to starting the blog to “document her failures.” This humble and honest approach is something she hasn’t lost over the years, and with all her ‘fame’ (although she’ll kill me for saying that!) within the worldwide photography community, she continues to remain humble and oh-so grateful to everyone who reads and comments on her blog, attends her workshops  and of course books her to shoot their weddings.

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A Sunday Kind of Love – Jasmine Star & Being Free to Succeed

I’ve never been one to be really into seminars or motivational speakers or anything. I’m easily bored and find it way to easy to go “Well yeah yeah but that doesn’t apply to me or what I’m doing.” It basically takes a lot to really make me sit up and take notice.

However I came across this teaser video to a photography seminar (the full course is available on dvd from here) held by Jasmine Star who is widely regarded as one of the ‘rock star photographers’ in America. The seminar was called ‘Free to Succeed’ and Jasmine’s presentation was about branding at it’s importance to your business. The talk was aimed at photographers but I decided to give it a watch after seeing people rave about it on flickr, and OMG am I glad I did. I don’t say this lightly but I really feel that my life, my outlook on my blog and it’s branding has changed. Forever.  This may sound over dramatic but I have never felt more motivated, empowered and excited about what I have to do. I can’t even begin to do justice to what Jasmine says by paraphrasing her presentation but just watch it watch it watch it! If you’re a photographer, a blogger or anyone trying to start your own business WATCH IT. She talks about being yourself and being true to yourself (something I of course am a strong advocate of!) and about how to work out what makes you special and an individual, and how you should bring this into your business. That how being yourself is what will bring you success.

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