You and your product are awesome. You feel you have set a fair price for what you offer and in the words of our Cheryl “You’re Worth It” Then what’s with all the potential clients wanting to barter with you? It can be utterly soul destroying to be repeatedly asked to lower your rates because somebody else up the road is doing the same thing as you for less.
There are some vendors who love to haggle over prices and don’t ever expect anyone to pay their full rates. If this is you then I wish you well but most of us set a price that we actually want to achieve and feel disheartened when asked to take something off. Interestingly, the most haggling happens at the lower and upper ends of the market. The couple with around £1800 or less to spend on photography often feel that because this end of the market is so overly saturated that they have the power… and quite frankly they do. They have a huge amount of choice and there any many wedding photographers out there willing to compete on price to get the work. If you are somewhere around this price bracket, and find yourself repeatedly asked to take off 10-20% as ‘that is all they have budgeted for photography’ you will quite often get to the wedding and find that the bride is in a £3000 dress or they have a Choccywoccydoodah cake that cost more than you. What that couple actually meant when they said they were on a budget is that they didn’t value your services above some of the other things at their wedding. Sadly these are usually the things that are only there for the day.