I’ve never been one to be really into seminars or motivational speakers or anything. I’m easily bored and find it way to easy to go “Well yeah yeah but that doesn’t apply to me or what I’m doing.” It basically takes a lot to really make me sit up and take notice.
However I came across this teaser video to a photography seminar (the full course is available on dvd from here) held by Jasmine Star who is widely regarded as one of the ‘rock star photographers’ in America. The seminar was called ‘Free to Succeed’ and Jasmine’s presentation was about branding at it’s importance to your business. The talk was aimed at photographers but I decided to give it a watch after seeing people rave about it on flickr, and OMG am I glad I did. I don’t say this lightly but I really feel that my life, my outlook on my blog and it’s branding has changed. Forever. This may sound over dramatic but I have never felt more motivated, empowered and excited about what I have to do. I can’t even begin to do justice to what Jasmine says by paraphrasing her presentation but just watch it watch it watch it! If you’re a photographer, a blogger or anyone trying to start your own business WATCH IT. She talks about being yourself and being true to yourself (something I of course am a strong advocate of!) and about how to work out what makes you special and an individual, and how you should bring this into your business. That how being yourself is what will bring you success.