Don’t Believe the Hype

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Photography: Thomas Whiteside for ELLE

Those people taking the time to jump on Twitter to tell the world just how busy they are, or just how many new enquiries they have flooding are not the people running the most successful businesses. The people who are actually busy are way too rushed off their feet to be sat around on Twitter all day telling people about it.

Don’t confuse industry notoriety with success. The truly successful people are not spending their days schmoozing on social media. They’re working their butts off behind the scenes, forming genuine friendships and working as hard as they possibly can for their clients.

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Business Bites: We Teach People How to Treat Us

domestic sluttery

Photography: Domestic Sluttery

Gosh, doesn’t that look delicious. I don’t even have a sweet tooth but daaaaaamn!  So instead of putting on approximately 27 stone in meringue consumption alone, I’ll just busy myself with things like this…

Do your readers care about fashion week? This article was so interesting and talks about something I’ve been thinking about for a long time regarding wedding bloggers at wedding industry events.
Don’t worry about what other people say. They’re not always right.
Things I learnt from being a waitress (& part 2)
Create a blogging posse – but this is not just for bloggers. Anyone running their own small business should do the same!
♥ We teach people how to treat us – what to do if your clients won’t pay up!
♥ Darren Rowse of Problogger fame just published a really interesting and useful article about the 3 essential components to his online publishing business

“Blogging is for showing expertise (CONTENT), Social Media is for interaction (CONVERSATION) and Email is for CONVERSION” – Darren Rowse

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Rant & Go

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Photography: Joseph Sinclair for Idol Magazine

It’s something you tend to learn the hard way, but if I’ve learnt one thing recently it’s that drama, especially public drama, is not only a huge waste of time and energy, but can suck the life right out of you. It’s not good for anyone and just makes you look like a big moany old cow.

Of course I’m not saying you should be a push over, but you shouldn’t let the dramas you encounter run your life either. Deal with situations in a calm and measured fashion, never lash out, never react on instinct.  Never air your dirty laundry in public. If someone upsets you, never email or phone them right away. Think about it, sleep on it, sort it out when you’ve calmed down. Because if you let it, drama can consume you and you can begin to perceive it as some warped kind of validation.

If surrounding yourself with positive influences makes you a more naturally positive person, then surely, surrounding yourself with negativity, rants and moans will have the same, but negative, effect.

“Drama in our lives is the greatest indicator that we’re not focused on meaningful goals. On the path to purpose you don’t have time for drama”- Brendon Burchard

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Taming the Email Monster

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Ahh email. Without a doubt it is the biggest blessing and curse of the modern era. Nothing else has connected us so quickly whilst simultaneously frustrating us so entirely!

Before I started the Green Room I had a series on the blog called ‘post it notes’ where each week I would share one ‘note’ about wedding planning and another with a short business tip. One of the most well received posts by a mile was one where I shared how I organise my insane inbox. It was less of a note though and more of a friggin’ essay. But it was really popular and so today I thought I’d revisit it with extra tips and some more recent updates.

You can thank me later.

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I get a lot of emails. And when I say ‘a lot’ I mean a mothereffinghugeamount. At least 50 submissions hit my inbox on a daily basis, nestled in nicely with about another 200-300 other messages ranging from advertising requests, press releases, press enquires and messages from brides or bloggers asking advice. And no I’m not exaggerating those numbers. I wish I was.

There is nothing worse than sending an email and not hearing anything back for weeks (or not at all!) It’s rude, unprofessional and it gives a bad impression of how you run your business. No matter how busy you are, replying to all your emails should be a top priority for everyone. No question. Unless it’s a dreaded ‘dear blogger’ email or one that’s clearly been spammed out to everyone on their mailing list, every email I receive gets some sort of reply. Some are short and sweet, others are more thought out, but it is a priority I’ve chosen to make for my business.

If it’s not clear to you already, let me put you straight – I am an email freak. Gareth often comments how I chew through emails like nobody’s business! I don’t by any means think my system is the most efficient; but it works for me and that’s the most important thing. The key to conquering something like email – that needs constant attention or it will spiral out of control – is to have a very regimented system. In a way the actual techniques you employ don’t really matter as long as you have ones that work for you.

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Meet Our Portland & Los Angeles Scholarship Winners!

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Image by Danielle

Planning two workshops at once may be double the work but it’s also double the fun – especially when it came to picking our scholarship winners for both cities at the same time.

The three of us trawled though all the amazing entries late last night, emailing back and forth with our favourite ones. Although we were pretty unanimous that our Los Angeles winner had to be Danielle. Her entry was so cute, creative and fun. We might have just been a little swayed by the paper headmistresses (& Gareth!) in the video too – so damn cute!

Some of my eagle eyed readers might actually recognise her – I not only featured her wedding waaaaay back in 2008 (!) but we met in Las Vegas last year and Lisa did a shoot with her and husband Jose. They really are the sweetest couple ever and nobody deserves this more than Danielle.

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