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To Blog or Not to Blog?

Kat

September 21, 2012

Blogging. If you're in the wedding industry you'll be hard pushed to avoid it. Still a relatively new medium, the first blogs (called web-logs back then) were launched in the late 90s. The wedding industry quickly adopted this format as their own with many wedding suppliers now using a personal blog to promote their work and to connect with others in the industry as well as potential clients. There are even people (like me!) who make a full time career out of blogging. There are currently a reported 164 million blogs in existence, so how do you make yours stand out? Is blogging even right for you and your business? Two UK wedding photographers battle it out...
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Obsession (& The Most Embarrassing Blog Post I’ve Ever Written)

Kat

September 18, 2012

I was twelve when it started. We were in Dublin visiting family when my Mum spotted that Boyzone were playing at The Point Theatre. I'd never been particularly interested in music, and although I'd heard of the band and seen them perform on SMTV Live (with Ant & Dec - remember that!?), I wouldn't say I was a fan. But for some reason my Mum asked if we wanted to go and so she went to see if she could get tickets for the show that night.
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Adventure & Thinking Small

Kat

September 12, 2012

In 2001, and with no real experience, Alastair Humphreys decided he would cycle around the world. He set off from his Yorkshire home on an epic journey that took him four years to complete. He cycled 46,000 miles, through 60 countries and 5 continents. Now, whilst reading that you might think "jeez that's no small adventure!", and you'd be right, the idea behind this article and the video below is an explanation of the importance of adventure, any adventure, no matter how big or how small. In this TEDx talk he speaks about his experiences, and why he feels starting small is much more important when trying to make changes.
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Great Expectations

Lisa Devlin

September 11, 2012

Today I want to tackle the tricky issue of managing client expectation in the wedding industry. Sooner or later no matter who you are or what level you are at, the chances are that you will encounter some sort of complaint or confrontation in your business. We work with people who are often planning the biggest experience of their lives and there can be a lot of pressure all round. A wedding can be a bit like all your Christmases at once - if your family all get on then brilliant, but a wedding can often highlight any issues too. Then there are all the money concerns connected with weddings. Good for you if you have a bottomless pit of cash to splash, but for many couples a wedding can be a huge financial strain on them or their immediate families. Add to that some of the other pressure that couples can put on themselves... Like making their day the stand out amongst their circle of friends, getting super carried away with how their wedding is going to look, or being obsessed with making their wedding 'blogworthy'.
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